It's all about in-app subscriptions

Get Started with Apple Search Ads Campaigns: a Comprehensive Guide for App Owners

While we’ve already covered the basics of understanding Apple Search Ads, we thought it was important to dive deeper into the subject and lay out the steps of setting up an ad campaign within this platform.

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Kate

The Ultimate Guide to Subscription Testing on Android

You’ve already implemented access management logic for your subscription app, so now it‘s time for testing. Today, we will follow detailed guidance from Google and explore the main subscription testing scenarios.

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Maria

Key insights from “How to Create a Successful Subscription-Based Monetization Strategy” podcast

Today we’d like to share with you the key insights from the Mobile Action podcast episode «How to Create a Successful Subscription-Based Monetization Strategy» with Michael Stysin, CEO of Qonversion.

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Kate

Qonversion raised a $2M seed round co-led by Visionaries Club and Flashpoint VC, alongside S16VC, Blinkist, Braavo founders

We are happy to announce that we closed the seed round of $2M, co-led by Visionaries Club and Flashpoint VC, alongside S16VC, Blinkist founder Holger Seim, and Braavo founder Sergei Kovalenko.

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Kate

Implementing In-App Subscriptions for iOS App: Introduction

Whether you’d like to manage subscriptions by yourself or use 3rd party infrastructure, App Store Connect is your starting point. In this article, we’ll explore how you can add auto-renewable subscriptions in App Store Connect. 

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Kate

Guide to perfect iOS paywall: tools to design, test, and get inspired

In this article, we will focus on how to create a perfect paywall that passes App Store review, which tools can help with this undertaking, and what you should test for your paywall right now. 

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Kate

Create custom push notifications on Android 12

Google continuously improves Android, making its interface more user-friendly and visually appealing. Android 12 is no exception to that. Let's try to create a custom notification and see how their behavior changed on Android 12. 

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Maria

Product update: Autosaved filters, Status page, Unity SDK updates

Read this blog post to learn more on Autosaved filters, Status page and Unity SDK updates.

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Kate

Understanding Apple Search Ads: Introduction to the platform

According to Apple, 70% of App Store visitors use the search function to find their next tool, and 65% of downloads occur after the users actively look for a particular application. Yet, since Apple Search Ads is relatively new, many developers aren’t sure if it’s a suitable investment for them, and they don’t know how to get started. That’s what we’ll talk about today.

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Kate

How to determine Apple and Google Stores commission rates for in-app purchases (and why it is not that easy as it seems)

There are a bunch of factors that affect Apple and Google Stores commission rates for in-app purchases. Read this article to learn more on how to determine service fees correctly and understand your total numbers better. 

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Alexey Ermoshkin

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