Firebase A/B Testing Overview and Alternatives
Firebase is a popular platform by Google that provides useful tools to mobile app developers. The tools include a cloud...
Paywall A/B Experiments for Optimizing In-App Revenue for Fitness apps
Best practices for creating paywalls for fitness apps.
WWDC23 and What’s New in StoreKit 2
Let’s have a quick look at the highlights from WWDC23 related to in-app purchases and subscriptions. There were new features...
What’s New in Google Play Billing Library 6.0.
During its annual I/O conference, Google announced the release of the new Google Play Billing Library 6.0.
Apple’s WWDC 23’: iOS 17, Vision Pro, and Other Updates
The Worldwide Developers Conference WWDC23 showcases Apple’s latest innovations in hardware, featuring the highly anticipated launch of the new iOS17,...
Apple Search Ads Measurement
When it comes to mobile app advertising, it’s no secret that Apple Search Ads (ASA) is a potent platform. Specifically,...
Paywall Experimentation for Magazines & Newspapers apps
In today’s rapidly evolving media landscape, newspapers are increasingly embracing subscription-based revenue models. One notable success story for this methodis...
Paywall A/B Testing: Optimize In-App Subscriptions for Education Apps
Best practices for creating paywalls for apps in the education category
April Product Update: 99.99% Uptime & New SLA Agreement
We’re ready to announce our improved backup infrastructure and fallback options to guarantee 99.99% API uptime and SLA service agreement