Apple iOS 15: feature updates and SKAdNetwork raw postbacks
Some of the iOS15 updates influence the way developers communicate with users via notifications and product pages, but the big change coming is under the hood. In this article, we briefly cover the update’s most exciting features for subscription apps, dive deeper into SKAdNetwork postbacks, and discuss how the update influences marketing attribution processes.
Kate Zhabina
BP Mobile + Qonversion: high data accuracy for better decisions
BP Mobile is an international app developer with top titles across several categories of App Store and Google Play Store. BP Mobile embraces data and analytics as key factors for making marketing and product decisions. Tracking mobile subscription data with high accuracy is where Qonversion helps.
Kate Zhabina
Anatomy of paywall — How to design a mobile paywall that converts
Paywall screen is the key and most important element in the subscription conversion funnel. On the paywall screen, you have the best opportunity to address all the fears, uncertainties and doubts which people have while thinking about subscribing to your app. We’ve teamed up with Jakub Chour to put the light on all the important paywall screen...
Michal Langmajer
How to migrate to Google Play Billing Library 4.0.0
At the end of May 2021, Google announced Play Billing Library version 4.0.0 which will open up new opportunities for growing apps’ engagement and revenue. In this article, we will outline which changes you should consider while migrating to Google Play Billing Library 4.0.0 release to benefit from all these exciting features.
Maria Bordunova
Success Story: Relying on Infrastructure and Analytics to Accelerate Subscription App Growth
Fitia turned to Qonversion when its co-founders wanted to optimize their in-app subscriptions implementation and improve the customer experience related to in-app purchases. Since then, the app has become one of the fastest-growing startups in Peru, and was accepted to Y Combinator – the number 1 startup accelerator in the world.
Kate Zhabina
Join the Slack Subscription Apps Community
We are excited to invite you to our Subscriptions Apps Community where you can gain industry recognition by sharing professional experience, grow your network, and be the first to receive subscription industry insights. Join the awesome team of developers, marketers, and product owners who are passionate about mobile app technologies, innovations, and subscription business.
Kate Zhabina
Product Updates: Permissions, A/B testing, Google Billing 4.0.0, and more
We know you have huge plans for the second half of the year - so we think this is the right moment to share with you our latest updates you might find useful. Read this blog post to learn more about Permissions, A/B testing, Google Billing 4.0.0 support, and more.
Eugene Virnik
How to pass an App Store review. Practical recommendations for subscription app owners
Apple’s App Store review process isn’t the easiest to pass. In fact, in 2020, the company rejected almost 1 million apps that were submitted for iOS. Read this blog post with practical tips on how to avoid the most common rejection reasons and increase the chances of having your application approved.
Kate Zhabina
Enroll in Google Play Program to pay just 15% of the service fee for the first 1M$ revenue
Starting on July 1, 2021, Google reduces the service fee to 15% for the first $1M (USD) of revenue every developer earns each year. Qonversion will take care of your data - we will use the data about your app’s revenue to provide you with the most accurate info about your transactions (both total and net of commission) and give you full visibility on your mobile app business.
Kate Zhabina