Sales data is the thing that helps you understand what’s going on with your business. Without this information, you’ll feel like you’re trying to make your way through thick fog… Stressful and unproductive.
The great news is that you don’t have to measure each step that your team takes. In fact, that’s the exact mistake that a lot of companies make. You don’t need to know every single key performance indicator of your mobile app, but you have to know the right ones if you want to boost your sales.