How to Enroll for the New App Store Small Business Program

Eugene Virnik avatar
Eugene Virnik

Apple has announced the new App Store Small Business Program in November. The program allows reducing the Apple commission on paid apps and in-app purchases from 30% to 15%. You can check your eligibility and more details on the program here. Today Apple started sending emails to invite developers to enroll in the program. Also, the announcement showed up on the App Store Connect account.

Important: enroll by December 18, 2020, at 10 a.m. PST to receive program benefits by January 1, 2021.

First of all, you need to answer some questions to ensure you are fully eligible as a small business. If you own or control more than one developer account you need to list them on the special form when you sign up for the program.

One more important condition: during the program, you are not allowed to initiate any app transfer. It means that from January 2021 you can not accept or transfer any apps if you want to participate in the program. 

How to Enroll for the Apple App Store Small Business program:

The process is pretty simple, you just need to take some steps and submit the form:

1. Make sure you are an account holder in the Apple Developer Program.

2. Review and accept the updated Paid Applications Schedule (Schedule 2 to the Apple Developer Program License Agreement). Just open your App Store Connect account, go to the Agreements, Tax, and Banking section, and accept the agreement (yellow dot).

3. Go to your App Store Connect main page and click Learn More in the App Store Business Program news block.

4. When the form is opened you will see some questions. First of all, choose that you have accepted the Paid Applications Agreement.

Answer the following questions:

Do you have majority (over 50%) corporate, individual, or partnership interest in the ownership or shares of another Apple Developer Program member account?

If you own (51% and more shares) or have an individual Apple Developer Account choose “Yes”.

Does another Apple Developer Program member have majority (over 50%) corporate, individual, or partnership interest in the ownership or shares of your account?

Choose the correct one. 99% is “No”.

Do you have ultimate decision-making authority over another Apple Developer Program member account?

Choose the correct one. 99% is “No”.

Does another Apple Developer Program member have ultimate decision-making authority over your account?

Choose the correct one. 99% is “No”.

If you chose “Yes” answering the first question you will see a drop-down:

Choose how many Associated Developer Accounts you have and fill the form below. 

Submit the form.

How to find Team ID (Apple Developer Program)

  1. Go to the Apple Developer Program website 
  2. Log in 
  3. Go to the Membership section

Have questions? Feel free to contact me on Twitter or email.