Creatives are one of the core factors that drive overall ad performance. As research from Datasine highlights, the quality of your creative determines nearly 75% of ad impact. That means having a clear understanding of the true effectiveness of your ad creatives in real-time can unlock new capabilities for ad optimization and app growth.

To help you achieve greater success, we’ve added a new, in-demand integration with Singular – the most powerful mobile marketing attribution tool that provides you with granular creatives and keyword-level analytics. 

Creative analytics for subscription apps

Combining the dataset from Singular and Qonversion allows you instant insights into how much subscription revenue you earn from each ad creative asset as well as the ROAS in one dashboard.

In this article, we’ll take a deeper look at how to enrich Singular’s data with in-app subscription events to see the whole picture of your subscription ad performance.