Ulta Beauty: Makeup & Skincare

Name: Ulta Beauty: Makeup & Skincare
Rating: 4.87739 (1105420 reviews)

Shopping

View in App Store

Ulta Beauty: Makeup & Skincare

Shopping

4.9

1.1M ratings

Age Rating

Seller

Ulta Salon, Cosmetics and Fragrance Inc.

View in App Store

Price Intelligence:

Average for the Shopping category The most popular in-app price for the app

Grow your in-app revenue

while we take care of your subscription management.
Mobile SDK by Qonversion.

Learn more

Price Intelligence based on:

213,534

apps aggregated

8,172,290

in-app prices defined

main categories

In-App Purchase Price (Subscription or Non-Recurring)

vs. average for the Shopping category, $, by region

Build, analyze, and grow in-app subscriptions

with the most powerful mobile SDK for subscriptions

Explore

User Reviews for Ulta Beauty: Makeup & Skincare

Pretty Good App..

I love basically everything about the app, EXCEPT I absolutely hate how there isn’t multiple pictures of one product. Especially if I’m looking at colored cosmetics... Obviously if I really was concerned about making sure I’m getting the correct shade of something or if I’m trying to color match myself, I would then just go to the nearest Ulta location. But still, I wish they would have the option of being able to at least see some kind of side by side swatches of the products, (similar to the Sephora App work...), so you could see all the shades next to one another in a photo to help you compare the different shades of one product. Especially when it comes to any colored base products like foundations, concealers, bronzers, etc. because I still believe that you could make a decent choice when shade matching or whatever using the Ulta App or their website if you have the right photos. And I know you could also research some photos online through Instagram as well for further side by side swatches. Instagram does have the best photos of swatches and I’m not asking for the Ulta App to compete with that, but just to have some would be amazing!!! But honestly it’s such a great app for the most part! Yeah I have a few other annoyances about the app but this would for sure be at the top of that list! But nonetheless...I definitely would recommend!

allabaaby, Jul 03, 2018

UX is Clean

I'm rating this app more from the point of view as UX/UI designer. All in all the app has been more impressive than I thought possible. I have access to what I want, in the areas I expect them to be. As someone who had never interacted with the app before, I was able to find a coupon to use starting day one. I checked out my profile info and was able to edit my new shipping address straight from the app. When I'm on a product page, I can favorite my specific skin tone on a foundation. I can write a review straight within the app as well, although I noticed that I can't apply review tags as I am able to do on the desktop site. I'd also like the ability to save my nickname when rating, but that seems like more of an account issue than the app. Since I'm talking about the review and rating ability in this app, I'd like to mention that I almost missed the "Write a Review" link after I tapped the Reviews button. My suggestion would be to make it a button in order to give the CTA more attention. All in all, solid app. The best design is the one you don't notice, and this experience was very smooth. Props to the team who developed the Ulta app.EDIT: Forgot to mention, I'd love the ability to add items to a wishlist within the app.

AvidRunner, Sep 02, 2017

Shocked at good reviews

The filters are a mess. If I filter 500+ items on sale, and there are 3 categories of eyes, lips, and face, all 3 categories should add up to equal 500+ sale items. Not even close. Each category has like 15 items. I can’t go back a step in the filters, I have to clear them all or start a new search. The search is terrible. I can search for a product by the exact name in the Ulta listing and it doesn’t come up. One filter for “gift with purchase” seriously included every single item. Because there is an online promotion for a gift with purchase for every single purchase. How is that a filter? Last time there was a jumbo sale, I didn’t know until I walked in the store. I had been on the app, intending to place a pickup order and checking the sales. Afterwards I thought, maybe I missed it on the app? Nope. To know there was a sale, I would have needed to scroll down on the main page past virtual try-on, full price advertisements, social media feeds. The store ad, which includes promos, is seriously the very last thing on the page. I was just going to post the problems with the filters and searches, but after seeing that such a terrible app has high ratings, I had to clarify. One of the worst “pretty” apps I’ve ever used.

E1izabethEva, Jun 09, 2020

Love Ulta but…

I found the app a bit frustrating when trying to do pick-up in store. I checked off for in-store pick up cause I needed the items today and it’s right up the road but when I paid it automatically switched for it to be shipped without prompting me. Also added $30 more dollars to the already $200 order. I couldn’t figure out why. Contacted customer service and told there might not be a way to cancel and I’ll have to wait to return items. Over $200 in products I needed to pick up today I was told I have to wait to not only get the products but then to just return them. Going to the store to pick up items I needed today and spending another $200+ wasn’t an option. Beyond frustrating. Fortunately they WERE able to cancel my order and I realized what had happened. Apparently when Ulta offers you a “free gift” and the store you want to pick up from doesn’t have the free gift in stock they automatically switch to shipping without asking/prompting you if that’s what you want to do or if you just want to not get the gift. I didn’t care about the gift to begin with. I cared about being able to go pick up the products I wanted today and spent all morning dealing with this instead of taking care of other things I need to do. This was supposed to save me time and it was just a huge unnecessary hassle.

Frustrated Influencer, May 16, 2021

I love ulta so much and this app is so helpful!

First of all, I have only one or two complaints about this app. Other than the few complaints its mostly ideas on how to make it work better/more efficiently. The complaints are the following, the app does crash from time to time which is obviously going to happen. Also, some of the products that I know are out in stores weren't showing up to buy from the app. But other than that I think that's all the complaints I have. For the improvements/things, I think would make it better. I think it would be nice to have a live HUMAN ”assistant” for finding out what products would be best for your skin shade, undertone, type and more. (without sacrificing privacy and all) Also if you can't find your undertone have a test to see what undertone you are. Also, a button or something to click to get a small sample of perfume before you buy it may be for free or a couple of dollars something reasonable for something you're just trying to smell before you buy the whole thing. And what about an alert when something that has been out of stock comes back in stock. (hint hint James Charles morphe pallet lol) but I think that concludes this review! Keep up the great work!!❤️✨🙌🏼

Gmwlover6, May 03, 2019

.

I prefer to purchase my products from Ulta versus Sephora since Ulta's rewards program is far superior in my opinion. Yet, in researching products prior to purchase I primarily use the Sephora app because, again in my opinion, Sephora's app is WAY better than Ulta's. While both apps are user friendly and easy to navigate, Ulta's app is lacking in some areas. Sephora provides multiple photos of products as well as photos of the product(s) shown on different skin tones. It seems odd to me that Ulta would only provide one photo, especially pertaining to items where photos of the inside (makeup bags, etc.) would be extremely helpful! The second most important area would be the reviews section. I, like most people today, always look at reviews on items before I make a purchase, and I ALWAYS check the average star rating out of five. That is something I reference on any and all products I purchase online, and Ulta does not have this feature. Another thing in Sephora's review section that is great is the details they give you surrounding the person who actually wrote the review. You can look for reviews with similar features to yourself and that is very helpful! I hope at some point Ulta will upgrade some of these things on the app so I can use only your app for both research and purchase!

Jennchapman009, Jul 20, 2018

Shame !!!!!

****Can you fix the feature for services. It crashes every time I want to make a hair appointment. I can’t use the app at all to make an appointment and I been using the app for like five years now for that specific purpose. What the hell!! If you had to change it, at least should have replaced it with something that work. This is insane !!!!! **** With the new update to the app, did anyone even check how the appointment feature even work?? Well it doesn’t because it takes me to safari. Then it refuses to show me the times, or services if I pick a team mate. If I pick up services, it refuses to show me team mate. And it keeps on restarting itself. What the hell!! The last feature worked well. Why the hell you have to change it !! 60 points away from diamond status. Had to travel abroad on a family visit for the holidays. But during my travels, I cannot use Ulta app, website or even phone call to place (or browse) and reach my diamond status. Ulta has restricted my account and would not allow me any access to it. Thank universe my account is paid in full otherwise I would be charged a late fee and not my fault BECAUSE ULTA IS NOT ALLOWING ME TO ACCESS THEIR WEBSITE. Seriously it’s almost 2020. Get a better server as I have had no problem ordering from any other website during my trip other then Ulta. Shame !!

karen889, Oct 22, 2020

It’s ohmeh...

It's good! I wish it would take from Sephora and be more descriptive in shades and give more photos and videos to preview products. Also a way to help find shades of foundation that match up to what you could put in a profile would be amazing. Sephora has a skin tone ID system. They also have a skin care system and this helps tremendously when it comes to purchasing products online. Also the sample game needs to be stepped up because Ulta stores are like the Walmart of Makeup stores while Sephora is more akin to the Sephora’s in the world. Ya see Ulta has a lot of catching up to do. I would love to see Ulta succeed and do better but that requires treating your customers like they’re clients not pests off the street. Here’s a major hint. When a lot of people go shopping they don’t flaunt their wealth because who wants to be robbed. So don’t treat one person better than the others. And we all know your butts can afford to give out samples of product and then place it in our profiles so if we enjoy it then we can purchase it. Now I am telling y’all give QUALITY samples. And please hire people who know how to do brows.

manna.elinor, Sep 29, 2018

I hate going to ulta, so i got the app

I love shopping but i would dread going to my local ulta, the line was always CRAZY long and i would see why when i would get to the cashier and they are (probably forced) to ask you all your personal information EVERYTIME. I had an account with them but for some reason my phone number was never enough, theyd ask for my email and address; every. single. time. Does that not make anyone else uncomfortable? Announcing your address to the whole store while making everyone in line wait for that lol?? So i caved and downloaded the app just so id never have to experience that again and i cant tell you how happy i am that i did!!! There are RIDICULOUSLY good sales exclusive to the app. Something good is always 50% off and sometimes they're value sets not sold in stores. And if i ever do decide to go in store shopping again i can just use the barcode in the app for my ulta points instead of having to tell them everything over again!! Im so stoked!

mieh6969420666, Feb 16, 2021

Best Store~APP for all your Body & Beauty needs!

I only wish I had found ULTA sooner. You carry all the best brands of Make up, Hot tools, Shampoo & Conditioners and so much more. Your prices and freebies are unbeatable! You put together a store that has everything you need. I am in Love! My most favorite thing about ULTA is being able to get high end products, like Clinique foundation and Moisturizer at the same price or lower. I will never have to stand in line at a cosmetic counter, ever again. Your small trial size bottle’s are perfect. They last long enough for you to know whether, it works for you or not. So when buying a large bottle you are confident, in buying a large bottle. I shop at ULTA for my whole family and have never been disappointed. You give great information on your products so you know exactly what your getting. At Cosmetic counters your stuck to pick and choose quickly. You hope the 50$ eye cream you bought, gives you the result you wanted! With ULTA you are not rushed, giving you time to read about the products you want. The details are so important and you deliver in that regard! Lastly the product deals you notify me of, are wonderful. Thank you ULTA, I could not ask for more. You have covered every base! The Frazier Family

Sandee Fun, Jul 01, 2020

Description

Download the mobile app & discover how the possibilities are even more beautiful. Find your favorite makeup, skincare & haircare products—plus shade match and color swatch your favorite makeup and haircare in GLAMlab®, our virtual beauty try-on experience. Then, check your Ultamate Rewards account & redeem points anytime, anywhere. •Shop by category & filter by brand, price, best sellers & new arrivals.

Find brands exclusive to Ulta Beauty and celebrate, amplify and support Black-owned beauty brands by shopping them directly in the app. Plus, use GLAMlab® to try on your new look before you buy. •Discover more choices for you and your world with Conscious Beauty at Ulta Beauty™. Shop the brands that share your values on things like clean ingredients, vegan, cruelty-free products, sustainable packaging and so much more. •Book a beauty service appointment for hair, skin & more in a snap! Check how busy your nearest Ulta Beauty store is and what services are currently offered before you go. •Easily find a product using our barcode scanner to view product info, ratings, reviews & save your favorites; QR codes supported. •Use voice search to find a brand or product—just speak its name. •View weekly ads, gifts with purchase and special offers, including new app exclusives every Friday. •Virtually try on thousands of looks in GLAMlab®! From our new hair color and lash try-ons to our Foundation Shade Matcher, swatch and color match products from top brands like Urban Decay, Anastasia Beverly Hills, Too Faced, NYX, MAC & more. •Find the perfect shade match using the Foundation Shade Matcher tool in GLAMlab®. •Get a customized skincare routine in minutes using Ulta Beauty’s Skin Analysis tool. •Send eGift Cards or Gift Cards by mail from your mobile device. •Feel the love! Sign up for Ulta Beauty’s free Ultamate Rewards Program. •Access your existing Ultamate Rewards account to view bonus offers, current status & points balance. •Learn more & apply for the Ultamate Rewards Credit Card—another exciting way that beauty loves you back! •Follow the latest skincare trends with our current Skin-fatuation feature and get haircare tips from our monthly style roundup, Hair Help. Find the haircare and skincare routine that’s right for you using our virtual hair color try-on in GLAMlab® and the Ulta Beauty Skin Analysis tool. •Opt in for push notifications to be the first to know about exclusive offers on your favorite products & brands, get news on upcoming events at your nearest Ulta Beauty store, and receive updates on our app and GLAMlab® experiences. •Review your Ulta.com account order history and track orders. •Use the store locator to get directions to your nearest Ulta Beauty store, view hours & even book a Salon appointment! •Share your favorite products & looks on your favorite social networks. •Search for and quickly find recently viewed products using Spotlight Search.